"Strengthening Danish productivity is key to securing prosperity in Denmark. Innovation is a key driver to increasing the productivity of Danish companies. The share of innovation active Danish companies is, however, relatively stable and around 50 per cent. Hence it seems that there is an untapped potential for increasing propsperity in Denmark which may be realized through increased innovation. The share of innovative companies in Denmark is lower than countries such as Sweden, Holland, Germany and France. Moreover, the intensity of company research and development (R&D) has decreased from 2013 to 2014 and is currently at the lowest level since 2009."